Xiaomi

# Push

# 1 Basic Information:

# 1.1 Feature:

Available on Miads for Retargeting; Only support CPC model.

Generated

# 1.2 Product categories that are prohibited from push:

  • Financial category: only bank APP and head payment provider (simple payment like paypal is fine), the rest cannot be invested;
  • VPN: global ban (browsers, etc. with some VPN functions can vote)
  • Gambling: There are only 5 products that have been specially approved in the RU area, and others cannot be invested
    • Фонбет – ставки на спорт (ru.bkfon)
    • Лига Ставок – ставки на спорт (ru.ligastavok.android)
    • National lottery (com.national.lottery)
    • Betboom (ru.betboom.android)
    • Париматч (com.parimatch.russia)
  • Real Money category: specifically India Card \Casino\RMG\Sports\Strategy category cannot be cast

# 1.3 Additional restrictions for special regions (IN, Western Europe):

Due to the high historical user complaints and associated legal risks, India and Western Europe are listed as sensitive high-risk areas

  • App Retargeting Push：Evaluation risk is low and can be continued in global
  • Webpage Push: Special approval is required
  • Unlimited in other regions

# 1.4 Pricing Card:

CPC: EU: $0.06; Others $0.03

# 1.5 Performance:

CTR: around 5%

# 2 Ad Format:

We support three ad formats: Standard template, Big picture template,DIYtemplate

# 2.1 Standard template

Screenshots Elements
  • Title：30 characters
  • Content：40 characters
  • ICON：
    • format：jpeg,png,jpg
    • size：180*180
    • At most 30kb
  • Emoji：X

# 2.2 Big picture template

Screenshots Elements
  • Title：30 characters
  • Content：40 characters
  • ICON：
    • format：jpeg,png,jpg
    • size：180*180
    • At most 30kb
  • Image：
    • format：jpeg,png,jpg
    • size：800*360
    • At most 1024kb
  • Emoji：√

# 2.3 DIY template

Screenshots Elements
  • Title：30 characters
  • Content：40 characters
  • Image：
    • format：jpeg,png,jpg
    • size：180*120
    • At most 30kb
  • Emoji：√